Social Media in Southeast Turkey
Love, Kinship and Politics
Elisabetta Costa
This book presents an ethnographic study of social media in Mardin, a medium-sized town located in the Kurdish region of Turkey. The town is inhabited mainly by Sunni Muslim Arabs and Kurds, and has been transformed in recent years by urbanisation, neoliberalism and political events.
Elisabetta Costa uses her 15 months of ethnographic research to explain why public-facing social media is more conservative than offline life. Yet, at the same time, social media has opened up unprecedented possibilities for private communications between genders and in relationships among young people – Costa reveals new worlds of intimacy, love and romance. She also discovers that, when viewed from the perspective of people’s everyday lives, political participation on social media looks very different to how it is portrayed in studies of political postings separated from their original complex, and highly socialised, context.
Praise for Social Media in Southeast Turkey
'This is a highly recommended book that will broaden readers’ horizons on social media and its uses and consequences in a distinct cultural context. A stimulating and vivid read, it will invite both social media scholars and anthropologists to see the relations between social media and social life in a new light. Because of the particular nature of this research project, readers who intend to explore these issues further from a theoretical point of view, are recommended to consult the other books of the series.'
- Social Media + Society
New Media and Society
Elisabetta Costa is Post-doctoral Research Fellow at the British Institute at Ankara (BIAA). She is an anthropologist specialising in the study of digital media, social media, journalism, politics, and gender in Turkey and the Middle East.
Introduction: Welcome to Mardin
The social media landscape: Individuals and groups in the local media ecology
Visual posting: Showing off and shifting boundaries between private and public
Relationships: Kinship, family and friends
Hidden romance and love
The wider world: Politics, the visible and the invisible
Conclusion: What kind of social change?
'Costa captures and sustains the attention of the reader when describing events, characters, and places. Her monograph is revealing and immensely contributes to anthropological understanding that media is appropriated differently in different settings'
New Media & Society
'This is a highly recommended book that will broaden readers’ horizons on social media and its uses and consequences in a distinct cultural context. A stimulating and vivid read, it will invite both social media scholars and anthropologists to see the relations between social media and social life in a new light. Because of the particular nature of this research project, readers who intend to explore these issues further from a theoretical point of view, are recommended to consult the other books of the series.'
Social Media + Society
Format: Open Access PDF
210 Pages
ISBN: 9781910634547
Publication: February 29, 2016
Series: Why We Post 3
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